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    Idea to Reality

    ‘The Art of Business Modelling’ is 2-day experiential learning program intended to guide the participants to convert their ideas into actionable plans and ultimately a sustainable business model focusing on revenue projection, go to market strategy, reaching the break-even point of the organization and achieving branding goals, ROI, and growth.


    What is a Business Model? A business model is a company’s plan for how it will generate revenues and make a profit. It explains what products or services the business plans to manufacture and market, and how it plans to do so, including what expenses it will incur.


    Why do startups fail? A very prominent and evident reason startups fail is the impulsive behavior towards the happenings in their industry. Initially, the founders start focusing on fighting the competition and developing the brand rather than driving the revenue or focusing and following the right actionable plan based on the company vision and mission.






    • Visualization of idea as a business
    • Converting business into a model diagram
    • Customer perspective of business
    • Operations perspective of business
    • Monetization
    • Go to market strategy
    • Marketing channels and approach
    • Achieving Sustainability
    • Using Business Model canvas
    • Identifying revenue streams
    • Identifying cost centers
    • Understanding lean canvas for startups
    • Making budget plan
    • Making revenue projections plan
    • Determining break even and ROI
    • Understanding investors perspective


    Know Your Facilitator

    Deepak Menaria - Mentor at Lemon School of Entrepreneurship

    Deepak is a passionate Creator, Executor and brings along multiple creations. He is the Chief Idea Farmer at Lemon School of Entrepreneurship (LSE). He brings rich experience in talent management for DIY approach at Lemon School. His avid love for experimentation and taking offbeat paths filled with ‘crazy’ ideas has been a visible color in his self – made professional journey. His rich experience includes Managing Talent and People functions in IT industry. Before founding Lemon ideas, he co-founded Lambent Technologies (Now GlobalLogic). GlobalLogic investors made exit in 2013 with valuation of 420 million USD. He is founding volunteer with Youth based non-profit initiative ONE Foundation since 2011. He is diversely educated in Computer Engineering, Management and Psychology. He learned Creativity & Innovation from IIM Ahmedabad. Deepak firmly believes in change as mother of innovation and is on a mission Innovation by EveryONE! Deepak has mentored around 15+ startup ideas and 500+ talent-professionals as part of his personal interest in youth training and mentorship during 15+ years of rich experience. He loves Adventures, Driving, Music and Philanthropy.

    “If you are an entrepreneur willing to startup, you should have a detailed action plan, a blueprint of your execution plan, a full roadmap taking into mind the potholes and barriers you might face. otherwise, the road doesn’t lead to success.”

    -Mr. Deepak Menaria linkedin (Chief Idea Farmer)


    • Education and age no bar
    • High degree of commitment to being a job creator

    Who should attend?

    • Students/Aspiring Entrepreneurs.
    • Drop Outs/Walk Outs.
    • Next generation of Traditional Family Business.
    • Early stage entrepreneurs (Traditional Businesses).
    • Individuals and housewives

    Workshop Batch Strength: 15 (limited seats)

    Location: Lemon School of Entrepreneurship, Harihar Nagar, Besa

    Date: November 4th & 5th, 2017

    Time: 10:00 am to 6:00 pm

    Call on: +91-8407911142 for registration and inquiries.